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Mr. Zhang Guohua, Director of Advertising Regulation Department Belonging to SAIC, Visited Shenhong E-commerce Advertising Industrial Park.

Author：admin Post date：2014-02-27

On February 22, Mr. Zhang Guohua, Director of Advertising Regulation Department Belonging to SAIC, accompanied by Ms. Wu Hongyan, deputy director general of Shenzhen Market Supervisory Authority, Visited Shenhong e-commerce advertising industrial park. Ms. Xiang Shuaibing, president of Sphinx which is the operator of Yantian International Creative Harbor, and Mr. Liu Yongli, general manager of Sphinx received them and reported the pilot work of Shenhong e-commerce advertising industrial park.

Picture 1: Mr. Liu Yongli, General Manager of Sphinx, is Reporting the Pilot Work of National Advertising Industrial Park.

In the meeting, Zhang Guohua group listened to the report on the pilot work of the park. Liu Yongli said that Shenhong e-commerce advertising industrial park is affirmed by SAIC in December of 2013. From September to December, there were four months during which it had been set up the first stage---physical construction according to the basic strategic plan, and had attracted firms of the first phase to invest in the park. It has been a public service platform for promoting advertising industry. And the construction of digital publishing and advertising industry screening center, advertising enterprise brand promotion center, and other public service platforms is completed. Shenhong e-commerce advertising industrial park uses the most advanced domestic 3.0 operating mode “advertising & e-commerce & college”, whose core content of strategic type of business is combination between advertising and e-commerce. It has set up an online & offline operating mode supported by e-commerce big data platform which also forms “physical & virtual” resources integrated mode in the park. Base on “collge & park” strategy, it breaks talents gap and guarantee the park’s sustainable development. Liu Yongli indicated that it will enter into pilot work of the next stage.
Mr. Zhang Guohua expressed positive evaluation to the work, and he said that he had faith in the 3.0 mode. He addressed that Shenhong e-commerce advertising industrial park should rely on superior features and integrate specialized resources to form the whole industrial chain.

Picture 2: Zhang Guohua is Visiting Advertising Enterprise Brand Promotion Center of Shenhong E-commerce Advertising Industrial Park.

Picture 3: Zhang Guohua is Visiting Shenhong E-commerce Industrial Park on Foundation Construction.

Zhang Guohua, accompanied by Wu Hongyan, Xiang Shuaibing and Liu Yongli, visited advertising enterprise brand promotion center of Shenhong e-commerce advertising industrial park, and also visited advertising industrial designing innovative products & online presentation.